Mobile app download retention

You have to update your mobile app with new features and personalized content to keep your users interested. Always track user behaviour and gather feedback so you can determine what updates will make your users want to stay.

You should also use gamification and employ push notifications to increase engagement as well as offer perks to engaged users and continually develop and optimize your mobile app. Now the rest is up to you. Sure, creating a successful mobile app is no walk in the park. He has spent most of the last decade working online for a range of marketing companies.

Phone Number. Company Name. Job Title. View Success Stories. Image Source: Smashing Magazine. Source: Google PlayStore.

Source: Google Play Store. Read Now. Liked our article? Give us your feedback by rating it. Awful Bad Okay Good Amazing. Skip to main content Try our corporate solution for free! Single Accounts Corporate Solutions Universities. Published by L. Ceci , Oct 14, While some devices have apps pre-installed, users can select apps through applications stores such as the Google Play store for Android, the Apple App Store for iOS, or third-party providers like the Amazon Appstore.

When comparing the platforms, Google Play generates the largest amount of worldwide app downloads. In the third quarter of , users downloaded However, the Apple app store dominates the market in terms of app revenues, accumulating By , mobile apps are projected to generate over billion U.

User engagement and retention rates worldwide With the global number of mobile phone users growing steadily, the number of app downloads is also projected to increase. As of the first quarter of , there are close to 3. Retention rates, however, have not seen a corresponding upward trend.

The other factors include asking for minimal information. Let users explore the app, let them enjoy the onboarding experience. Each aspect of customer retention is essential. But personalized user experience and onboarding are two most critical among them.

Onboarding is the first impression a user will experience the app. Personalization is the second most experience due to which a user decides to stay permanent with the app. The onboarding process of this app is educational and straightforward. It tells users that the app is worth downloading in the first experience, by asking proper and direct questions about health priority and body measures. Simultaneously, a user experiences something quite known to the app when he revisits it.

Reminds about the goal weight, water intake, and easy to enter all the required measures. Take the example of a salesperson.

Who would you recommend, one with the minimal calling and straightforward information or the irritative sales rep calling you without any prior knowledge of your profile or demands? The mobile app works on the same principle. Log in. Show detailed source information? Register for free Already a member?

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Please log in to access our additional functions. Introduce personalized content and new features that users can modify to their needs. Track user behavior and listen to their needs and complaints as expressed in the feedback segment. When you update and improve your app frequently, you will be able to retain users. Do not undervalue or ignore user experience. This is crucial to the retention rate.

Ensure that any new feature you want to introduce will add value to users without frustrating them. Do you want to upgrade your app to make it more appealing and functional? Are you searching for the perfect mobile apps developers for your business needs?

No need to look further.